Eureka – Wilky Bathrooms

Six monthly tabloid / two variations for B2C and B2B

18 hrs brief: This was a complete branding solution for the Wilky Bathrooms tabloid that began biannually since 2004.

I came up with the name, look and feel as well as the production of this tabloid that advertised high-end luxury bathrooms valued at $50,000 and upwards in 2004. The name ‘Eureka’ was inspired by the ability of these serene, extraordinary spaces to surround one with a tranquil thought process resulting in amazing ideas.

The Wilky Group focuses on property investment, development and related activities and holds an investment portfolio worth in excess of £30m. Part of the Wilky Property Group and situated in central Guildford, Surrey, the Wilky showroom is the region’s largest specialist bathroom centre.